[From lifehacker] "Free media file converter FormatFactory is a handy all-in-one utility
for taking one kind of audio, video, or picture file and converting it
to another. The interface is a dead-simple drag-and-drop affair, and
it's meant for running batches of files through converters—FLVs to
Windows Media, MPEGs to iPod-friendly video, DVDs to DivX files, etc.
You won't get a lot of options for quality control, compression rate,
or other tweaks, but for some folks, that's really a benefit"